Gophr - London Hidden Economy
London’s Hidden Economy Is An Early Riser
> Early-morning deliveries now account for more than twice as many courier jobs as evening runs
> Courier job volumes in the capital are up 38% year-on-year
> 33% year-on-year rise in London’s early-hour activity
Data collected using Gophr’s own courier data and research)



A city’s hidden economy is its unseen pulse, the behind-the-scenes movements and workers that keep it running outside of the 9-to-5 from couriers and taxi drivers to bar staff and coffee shop owners.
LONDON’S COURIER HOTSPOTS
Which London locations have seen the largest surge in courier jobs in the past year?

Camden / Marylebone

Shoreditch / Whitechapel

Clapham / Battersea

W1 (-15% YoY)
Soho / The West End
London’s Courier Deadspot
Which London location has seen the largest drop in courier jobs in the past year?
What's driving the surge

Construction Deliveries
+59% YOY

Pharmacy Deliveries
+101% YOY
London’s 2024 Hidden Economy was...
> Evening-heavy: fueled by food deliveries (catering, wholesale, and restaurant supply) , aggregators (perishable goods – cakes, flowers) , and nightlife logistics.
> Commercial and office-centric: concentrated around city-centre workplaces and hospitality zones.
> Anchored in central locations: the heartbeat of after-hours London including Soho, Shoreditch, the Square Mile.


London’s 2025 Hidden Economy is now...
> Early-rising: Powered by trade, pharma and coffee
> Infrastructure-driven: Deliveries to sites, surgeries, and supply chains replacing office drop-offs.
> Spreading beyond the centre: From suburban high streets to hospital hubs, London has a new morning map.

"London's hidden economy has always been there, running quietly beyond the 9-to-5. What our data shows is that it's increasingly shifting in favour of mornings, despite London being known as the late-night city. .... "It's a rebalancing of London's rhythm, and couriers are at the heart of that shift."
Graham Smith, Strategic Accounts, Gophr

Insights from real couriers
“I start my day by driving to Central London. I’ll have coffee and log into the app about half past 7. I think it’s good to have a routine”.
Source: Reddit

Insights from real couriers
“I dont like to eat while delivering because it leads to spillage, mess, smell, or food getting cold / soggy. I usually eat sandwiches or quick bites that are easy to eat in the van or between drops”
Source: Reddit

Insights from real couriers
“[There’s] nothing at all one of them, and only one or two orders on the other [food delivery app], on what used to be busy nights.”
Source: Reddit
Need Better Business Deliveriesin London?
Our business accounts offer all the usual Gophr delivery services + invoicing, team accounts, volume discounts and lots more.
Get in touch to see if we can help you deliver better.

Online Pharmacy Delivery Report - 2025
Online Pharmacies Lag on Same-Day Delivery, Note: Most up to date data available as per June 2025 Conducted by Gophr, the specialist delivery service for the pharmacy industry
Same day: 12% Next day: 60% 2 days+: 8% No 4% Source: Gophr research
> Phlo, Pharmica, SimplyMeds
> SimplyMeds
> Phlo
> Phlo
According to secondary reports based on NHSBSA (an arm’s length body of the Department of Health and Social Care in the UK) data, NHS prescriptions for Wegovy are estimated at around 182,000 items in 2024. Mounjaro, launched in late 2024, is already believed to have exceeded 94,000 prescriptions in just a few months. Ozempic, prescribed primarily for type 2 diabetes, accounted for just over 83,000 NHS patients in the 12 months to February 2025 Sources: NHS Prescription Cost Analysis 2024/25; select NHSBSA FOI data referenced in policy briefings and national media (e.g. The Sun, The Times, Reuters). Note: Most up to date data available as per June 2025 Conducted by Gophr, the specialist delivery service for the pharmacy industry
“I’m in my 80s and after I fainted a couple of times while out shopping my doctor put me on medication for a benign heart condition. “I’m in pretty good shape and the medication seems to be doing its job and thank goodness I am able to continue to be active. At some point I was worried they’d tell me I couldn’t drive, but fortunately that’s not the case; my car is still a lifeline for me! “However, my memory isn’t what it was and one Friday evening a few weeks ago I had a bit of a scare. I was about to take my tablet but realised the pack was empty and I didn’t have any more – I’d forgotten to order them! My doctor had stressed to me the importance of not forgetting to take my daily tablet, so I was a bit stressed out. I called a younger friend and they were able to switch the pharmacy supplier so that I received my medication the very next evening through my letterbox. “I didn’t know this kind of service existed but it absolutely saved the day for me!” Beryl, Online Pharmacy User “When my husband and I decided to take the plunge and start on Mounjaro we’d done loads of research. We read all the safety data so we were aware of any side effects and the things to avoid doing. We also knew we had to build the right kind of exercise into our plan to avoid losing muscle mass. “We did our research on which online pharmacy to choose. Getting meds delivered is not like getting a pizza to your door, and you need peace of mind. “We looked around for a pharmacy that showed that it had all the right safety measures in place so that we could be confident we were getting what we ordered. It took us a bit of time until we were happy with the speed, reliability, and we were able to track progress closely. “Now we have, we’ll never look back.” Wendy, Online Pharmacy User
DISPENSING FROM A DISTANCE
Putting Patient Safety at Risk
Key findings



Fastest delivery speed offered across major online pharmacies
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Guarantee:Most online pharmacies still rely on Royal Mail for their deliveries
1 in 3 of all users of Royal Mail (not just pharmacies) reported a delivery issue in 2024, with 13% experienced delays or missed parcels.
For patients with no fallback local pharmacy, even minor issues can disrupt prescribed medication routines.


The only UK regions where you can receive same-day delivery of items from online pharmacies (from those that offer this option)
London
Essex
Birmingham
Manchester

Weight Loss Drugs Driving Online Pharma Demand

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“The UK’s online pharmacy sector is at a crossroads. If it’s going to evolve from elective convenience to critical healthcare infrastructure, it needs delivery to match. With in-person pharmacy closures rising, and chronic condition prescriptions increasingly handled remotely, speed and certainty are no longer optional but essential.”
Graham Smith, Strategic Accounts Director at Gophr
Find out more about Same Day Pharma Delivery
Gophr is one of the UK’s leading pharma delivery networks, helping online and offline pharmacies – inclucing Phlo and Superdrug – delivery critical medicines nationwide.

Link to all sources:
Royal Mail data:
Pharmacy Market Review:
https://www.christie.com/news-resources/press-releases/pharmacy-market-review-2024-press-release/#:~:text=When%20tracking%20the%20movement%20in,technology%20to%20undertake%20patient%20consultations.
Surge in weight-loss jabs demand:
https://www.thetimes.com/uk/healthcare/article/weight-loss-jabs-fuel-surge-in-demand-for-online-pharmacies-sld92js2v
https://www.theguardian.com/society/2025/jun/23/nhs-begins-mass-rollout-of-weight-loss-jabs-to-patients-in-england
https://www.thetimes.com/uk/healthcare/article/ozempic-online-buy-uk-32kxb7hmf
https://www.thesun.co.uk/health/35316622/fat-jab-nhs-prescriptions-doubles
Online Pharmacies Audited:
Pharmacy2u
Lloyd’s Pharmacy
Chemist 4 U
The Independent Pharmacy
Simple Online Pharmacy
Dr Fox
Health Express
Medino
Pharmica
Weldricks Pharmacy
Phio Pharmacy
Chemist Direct
Pilltime
Ashcroft Pharmacy
Chemnist Click
Coda Pharmacy
Oxford Online Pharmacy
UK Meds
Pharmacy Planet
MedExpress
Cloud Pharmacy
Simply Meds
PostMyMeds
Image Credits
Vaccine icons created by Jesus Chavarria – Flaticon
Trade Delivery Report - 2025
UK Hardware and DIY Retailers are still lagging behind when it comes to delivery Note: Most up to date data available as per Feb 2025 Conducted by Gophr Trade, Gophr’s specialist delivery service for the construction and DIY industry
Same day: 22% Next day: 32% 2 days+: 22% No 23% Source: Gophr research “The lack of same-day options represents a missed revenue opportunity for hardware and DIY retailers, especially given the time-critical nature of projects and the importance of meeting national housing targets." Implementing same-day delivery is often simpler than perceived. Existing branch networks for multi-store retailers, already supporting next-day delivery and click-and-collect, facilitate a straightforward transition. Same-day delivery offers significant value in the hardware and DIY sector. Construction projects often rely on just-in-time schedules, where even minor delays can impact profitability.” Graham Smith, Strategic Accounts Director at Gophr UK HARDWARE & DIY BUSINESSES ANALYSED WHICH TYPES OF HARDWARE AND DIY DELIVER FASTEST INDEPENDENT VS GROUP OWNED RETAILERS Gophr can help with that.. We’re one of the UK’s leading trade delivery networks, helping thousands of hardware and DIY retailers nationwide with their deliveries. We’re also the nationwide preferred supplier for Rexel, Leyland SDM, Screwfix and more
64 Total businesses audited 29 Independent Retailers 35 Group owned retailers Paint & Decorating Supplies Hire & Equipment Rental Plumbing & Heating Supplies Electrical Wholesalers & Distributors Safety & Workwear Supplies Specialized Electrical & Industrial Components Electronics & Home Appliances Retailer Windows, Doors & Home Improvements Roofing & Insulation Supplies Home Improvement & DIY Retailer Building & Construction Supplies
From Click to Fix: The State of Delivery in the UK Trade Sector



Delivery speeds offered by major hardware and DIY retailers
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Guarantee:
64 Retailers
Total Audited![]()
29 Independent Retailers

35 Group Owned Retailers
#1 PAINTING & DECORATING SUPPLIES
average delivery charge#2 TOOL HIRE & EQUIPMENT RENTAL
average delivery charge#3 PLUMBING & HEATING SUPPLIES
average delivery charge#4 ELECTRICAL DISTRIBUTORS
average delivery charge
HOW DO THEY MEASURE UPOFFERS SAME OR NEXT DAY DELIVERY
OFFERS TWO DAYS OR LONGER
DELIVERS VIA LOGISTICS PARTNERS
DELIVERS VIA OWNED DELIVERY FLEET

Looking to offer Same Day Delivery?

DIY and Hardware chains analysed by Gophr
….
Valentine's Flower Deliveries 2025
Are you leaving deliveries too late this Valentine’s Day? *Source: Gophr analysis FLORISTS THAT OFFER GUARANTEED SAME DAY DELIVERY COST OF LOVING Gophr can help with that. Get in touch to find out how we help florists get setup for same day delivery.
“A box of Lindor Assorted Chocolates from Lindt (200g) has gone from an average price of £5.82 in Jan 2024 to £7.13 in 2025” – https://www.trolley.co.uk/grocery-price-index/ A 12-pack of Durex Originals Extra Safe Condoms Regular Fit from Superdrug has increased from £10.99 in 2024 to £11.49 – almost an extra five pence per condom! https://www.superdrug.com/health/sexual-health/condoms/durex-originals-extra-safe-condoms-regular-fit-12s/p/535602 The average cost of weddings taking place in 2025 has increased to £25,625, a jump of 3.7% from the 2024 figure of £24,710 – https://www.compareweddinginsurance.org.uk/blog/average-cost-uk-wedding.php Eating out at a restaurant cost 20% more in 2024 YoY and is set to rise even higher this year – https://www.thedrinksbusiness.com/2025/01/prices-at-your-local-restaurant-could-soar-by-28/Last-minute lovers
Based on an analysis of last years’ order data, Gophr expects to receive over five times as many same day delivery flower orders from its trade customers on 14th February vs orders received on the previous day
offer guaranteed same day as their fastest option
Additionally, Gophr also revealed that 78% of all flower orders are booked for the same day
The latest delivery on last year’s Valentine’s Day being 11pm - a true last minute cupid!
** Source: Gophr proprietary data

“One thing we’ve learned about customers over the years is the importance they place on delivery speed. The faster we can get products to customers, the more likely they are to buy them”

Want to deliver quicker?

Top 25 UK florists analysed by Gophr
Amarante Flowers
Freddies Flowers
Appleyard London
Great British Flowers
Arena Flowers
Haute Florist
Bloom
Interflora
Bloom & Wild
Love Delivered
Bunches
Marks & Spencer
Eflorist
Moonpig
Floom
Moyses Stevens
Floward
Next
Flower Box
Prestige
Flower Station
Ronny Colbie
Flowersbx
Waitrose
Flying Flowers
Links to all sources:
MOT Deserts 2024
With more cars on the road and fewer MOT centres available, more drivers are having a tough time getting their cars tested and back on the road quickly. We looked at where vehicle owners are struggling the most. GOPHR’S TOP TEN ‘MOT DESERTS’ MOT Deserts are areas with the most cars per Test Centres and therefore more likely to experience longer lead times for booking slots. They may also face delays on the test day. In the worst case cars may have to stay in overnight due to workload and/or pressure sourcing key parts in these busy areas. NB This list is built taking the 30 biggest cities in England, Wales and Scotland (excluding London) and looking at the number of cars registered to each city and the number of active MOT test centres in each city: Calculations were made using these sources: https://maps.dft.gov.uk/transport-statistics-finder/index.html (data set VH0105) & https://www.gov.uk/government/publications/active-mot-test-stations INNTER & OUTER LONDON If you live in London, it could be even harder to get an MOT booked! Gophr’s Top Ten MOT Deserts across all London Boroughs are: *Westminster “MOT Desert” size is skewed due to the geographical location of the borough Calculations were made using these sources: https://maps.dft.gov.uk/transport-statistics-finder/index.html (data set VH0105) & https://www.gov.uk/government/publications/active-mot-test-stations There are 1362 MOT centres in London’s Ultra Low Emission Zone (ULEZ) which aren’t going to be the destination of choice for drivers with non compliant vehicles, putting more pressure on centres on the outskirts of the zone. Drivers also run the risk of being charged twice for ULEZ if the vehicle has to be kept overnight, further increasing the need for centres to clear backlogs quicker Source: AM Online MOST COMMON MOT FAILS IN GB ARE: These are the most common reasons for your car failing its MOT. Source: https://motorway.co.uk/sell-my-car/guides/what-fails-an-mot WHICH CARS FAIL THEIR MOTS Is your car likely to suffer one of these common failures? We have researched the best selling cars in Britain…and looked at the recognised weak spots that make them vulnerable to some of the most common MOT fails: Source: MOT fails source data A vehicle MOT is an annual test of roadworthiness, which applies to vehicles that are over three years old. A typical MOT test takes around 45 minutes to complete and includes dozens of different checks on a car, including checking the brakes, electrics, windscreen wipers, and exhaust system. Once passed, an MOT certificate is issued, which is valid for one year with no grace period. Once a year has passed, the car is no longer legal to drive until a new MOT test has been completed. Source: GOV.UK SOME REPLACEMENT PARTS ARE HARDER Some car parts are harder to source and this can delay MOT completion. The 6 trickiest parts to source parts follow. Source: tricky parts With more cars and fewer centres, the onus is on speed and how quickly garages can get vehicles back on the road. And that speed is often determined by how quickly you can get the part delivered. Which is where Gophr comes in 👋 supporting OEM and motor factor suppliers with ‘just in time’ same day deliveries. To find out more about how we can help, please get in touch below.Pressure for parts: The
growth of
MOT deserts
(GB excluding London)
318,700 cars - 88 MOT centres
261,600 cars - 95 MOT centres
92,500 cars - 38 MOT centres
437,400 cars - 215 MOT centres
118,500 cars - 62 MOT centres
116,100 cars - 68 MOT centres
180,500 cars - 124 MOT centres
91,100 cars - 66 MOT centres
426,300 cars - 311 MOT centres
147,400 cars - 120 MOT centresMOT deserts 2024 - National View

TOP ‘MOT DESERTS’
62,500 Cars - 5 MOT Centres*
33,600 cars - 4 MOT Centres
38,100 cars - 8 MOT centres
60,100 cars - 19 MOT centres
84,300 cars - 29 MOT centres
55,00 Cars - 20 MOT centres
142,600 cars - 54 MOT centres
40,500 Cars - 16 MOT centres
102,400 cars - 42 MOT centres
45,700 Cars - 19 MOT centresMOT deserts 2024 - National View

MOT centres in ULEZ Zones

Lights & Indicators

Suspension

Brakes

Tyres

Windscreen / Display

(AND WHY)
Suspension
Brake, Transmission issues
nothing related to MOT
Handbrake
nothing related to MOT failsMOT deserts 2024 - National View

MOTs explained
TO SOURCE THAN OTHERS

Relieving Delivery Pressures

Prescription for Pressure - Pharmacy Deserts
COMMUNITY PHARMACIES IN ENGLAND: Note: most up to date data available as per June 2024 2020-2021: 11,636 2021-2022: 11,522 2022-2023: 11,414 (Down 222 in this period) Source: Statista WHICH AREAS ARE AT RISK OF BECOMING ‘PHARMACY DESERTS’? A ‘Pharmacy Desert’ is an urban area where more and more people are trying to access a diminishing pool of pharmacies. Source: Statista TOP 4 ‘PHARMACY DESERTS’ IN 2023: ! Note: London and Midlands no longer in the top 4 (compared to 2022) MOST PRESCRIBED DRUGS IN ENGLAND Atorvastatin: Omeprazole: Amlodipine : The new Pharmacy First service, launched 31st January 2024, gives community pharmacies the power to provide medicines for seven common conditions (listed below) without the need for a GP appointment. The scheme is set to increase pressures on already stretched pharmacists, with these new responsibilities being added to their current, heavy workload and therefore having an impact on pharmacy users PATIENT PHARMACY STRUGGLES: Her daughter who lives at the other end of the country orders her prescriptions online and lets Mary know when she thinks it's time to visit her local supermarket pharmacy (a 15-minute walk for Mary). However frequent delays in the pharmacy securing the medicine (and no way to reach them on the phone to see if the order has arrived in store) mean that she makes wasted trips - leaving her confused and without medication. -Mary, 88, North West “Free time for me is rare, what with work and raising a family. Having to go to the pharmacy, and then queuing, eats into that precious free time for me, meaning that I am continually in a rush, and unable to get out and exercise - which is vital for my mental health” -Owain, 33, St.Albans Amy is 33 and lives in Winchester with her “Where my prescription turns up is a bit of guesswork. Sometimes it is at the Tesco Pharmacy, other times it is the pharmacy in the city centre around half a mile away. I fit in my prescription collection around my day so if I’m doing the weekly shop at Tesco, it’s frustrating if my prescription is in the high street pharmacy. It’s another journey. I’d rather be doing it all in one go.” -Amy, 33, WinchesterPrescription for Pressure: Pharmacy Deserts 22/23
Total number of community pharmacies in 2023 v 11,522 last year
Total number of prescriptions in 2023 v 1.04 Billion last year
Average prescriptions per pharmacy per year (283 per day) v (248 last year)


Total number of community pharmacies operating in England:
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1.18 billion prescription items were dispensed in 2022/2023. The number of items dispensed increased by 13% from 2021-22.
![]()
#1
59 m items
(to lower cholesterol)![]()
#2
36 m items
(to treat indigestion & heartburn)
#3
35 m items
(to treat high blood pressure)
New delivery options to the rescue

A SELECTION OF PHARMACIES THAT OFFER DELIVERY
Superdrug
Well Pharmacy
LloydsPharmacy
Numark
Rowlands Pharmacy
Kamsons Pharmacy
Boots
Phlo
Jhots Pharmacy
Stringent delivery processes of Controlled Medicines (drugs that are subject to high levels of regulation) and private prescriptions are vital.
(eg. anything that cannot be delivered safely is returned back to the pharmacy the very same day, maintaining a clear chain of custody and ‘No ID, No Delivery’ policies)


88-year-old Mary, has dementia but still manages to live alone supported by carers who pop in morning and evening. Mary can't use the online GP system to order her prescription medicines as she isn’t IT literate and struggles with memory lapses.
Owain is 33 and lives with his family (two children under three) in St Albans. He works at a startup which leaves him with very little free time. Owain recently got a knee injury from running and was prescribed Naproxen.
family. She is self-employed. Amy has asthma and makes use of a Ventolin inhaler to manage her condition. She tends to pick up her inhaler prescriptions when doing other jobs in the week - but it’s not always a smooth process.
Relieving Delivery Pressures
Gophr can help with that.
We’re one of the UK’s leading medical delivery networks, helping thousands of pharmacies nationwide with prescription deliveries.
We’re also the preferred supplier for Well, Kamsons, Superdrug, Jhoots and Rowlands pharmacy networks.
If you’d like to know more about how and where we deliver…

Links to all sources
Community Pharmacies by region
https://www.statista.com/statistics/973616/community-pharmacies-in-england-by-region/
https://www.statista.com/topics/11945/pharmacy-landscape-in-the-uk/#topicOverview
Population
https://www.varbes.com/population/south-east-population
Total number of community pharmacies in England:
https://www.statista.com/statistics/973616/community-pharmacies-in-england-by-region/
Total prescriptions dispensed in England:
https://www.statista.com/statistics/418091/prescription-items-dispensed-in-england/
Total number of pharmacists in England:
https://www.statista.com/statistics/418071/community-pharmacies-in-england/
England regions:
https://www.ons.gov.uk/methodology/geography/ukgeographies/eurostat
https://www.ons.gov.uk/methodology/geography/ukgeographies/administrativegeography/england
Most prescribed drugs in England:
https://www.nhsbsa.nhs.uk/search?aggregated_field=pharmacy+data
Pharmacies in supermarkets:
https://www.scrapehero.com/location-reports/Well%20Pharmacy-UK/
https://www.pharmdata.co.uk/nacs_select.php?query=FJ285
https://www.p3pharmacy.co.uk/views/are-supermarkets-the-best-place-for-pharmacies
https://www.morrisons.jobs/our-teams/retail-team/retail-roles/pharmacy
https://www.bestwaygroup.co.uk/our-businesses/well-pharmacy
Pharmacy First:
https://healthmedia.blog.gov.uk/2024/02/01/pharmacy-first-what-you-need-to-know/
Pharmacies stories:
https://cpe.org.uk/our-news/prescription-charge-to-rise-to-9-90-on-1-may-2024/
https://cpe.org.uk/our-news/lloydspharmacy-confirms-exit-from-community-pharmacy-market/
Press Hub
BROWSE OUR PRESS STORIES
Exclusive data from Gophr

08/02/2024
Valentine's Day data shows lovers are leaving it to the last minute to buy gifts

08/02/2024
Valentine's Day data shows lovers are leaving it to the last minute to buy gifts

09/01/2024
Research shows consumers shopping for beauty online want faster delivery

09/01/2024
Research shows consumers shopping for beauty online want faster delivery
Valentine's Day Flower Deliveries
Are you leaving deliveries too late this Valentine’s Day? *Source: Gophr analysis FLORISTS THAT OFFER GUARANTEED SAME DAY DELIVERY MOST PURCHASED FLOWERS ON VALENTINE’S DAY DISTANCE TO LONDON: FLOWERS FROM THE UK DISTANCE TO LONDON: FLOWERS FROM OVERSEAS WHAT VALENTINE’S SHOPPER ARE YOU? Greetings 11% Meals at 10% Chocolate: 9% Perfume: 9% Source: Consumer survey by Gophr Gophr can help with that. Get in touch to find out how we help florists get setup for same day delivery.
https://www.telegraph.co.uk/gardening/tools-and-accessories/best-online-flower-delivery-companies-bouquets-same-day/ https://www.sarahraven.com/articles/how-to-plant-and-grow-chrysanthemums https://www.ehow.com/facts_5594999_busiest-day-florists_.html https://global.chinadaily.com.cn/a/202401/08/WS659b4cd6a3105f21a507b01a.html https://www.bloomandwild.com/the-blog/floriography-language-of-flowers-meaning https://www.zerowasted.co.uk/best-sustainable-flower-delivery https://www.amarantelondon.com/blogs/blog/londons-best-ethically-sourced-sustainable-flowers? gad_source=1&gclid=Cj0KCQiAsburBhCIARIsAExmsu46JJ8n48bfxvDBd1ytXVXhG_6W7Lb6NWujjNpHwETyEdEgOgVswWkaAsiwEALw_wcB https://www.timeout.com/london/shopping/same-day-flower-delivery-in-london https://www.telegraph.co.uk/gardening/tools-and-accessories/best-online-flower-delivery-companies-bouquets-same-day/ https://store.mintel.com/report/uk-valentines-day-market-report https://www.eflorist.co.uk/?–&gad_source=1&gclid=Cj0KCQiAnfmsBhDfARIsAM7MKi3cJk6UN9uWRyGrV8DJgoJe9Wvw7rd7X_KWhkQ_C4uCUHRQ11GaMpkaAqd3EALw_wcB https://www.grocerygazette.co.uk/2023/03/15/morrisons-tulip-mothers-day/ https://britishfloristassociation.org/valentines-everything-you-need-to-know/ https://www.harpersbazaar.com/uk/culture/lifestyle_homes/g35278262/best-flower-delivery/ http://www.flowers.org.uk/a-z/where-your-flowers-come-from/ https://blog.teleflora.com/5-most-popular-flowers-to-give-on-valentines-day/ https://www.you.co.uk/why-you-shouldnt-buy-roses-on-valentines-day-flowers/ https://www.thesun.co.uk/shopping/gifts-and-lifestyle/21214579/valentines-day-roses-where-to-buy-cheapest-best/#:~:text=Cheapest%20Valentine’s%20Day%20roses%3A&text=Lidl%3A%20£4.99%20for%20Mixed,%2C%20available%20now%20%2D%20shop%20here. https://home.barclays/news/press-releases/2023/02/valentine-s-day-spending–brits-getting-l-amour-for-less-/ https://www.oasishomeandhobby.co.uk/blog/post/most-popular-flowers-for-valentines-day-flower-arrangements.html#:~:text=The%20most%20popular%20flower%20to%20give%20on%20Valentine’s%20Day%20is,as%20lilies%2C%20tulips%20or%20carnations. https://www.flowersfromthefarm.co.uk/inspiration/why-british-flowers/ https://docs.google.com/forms/d/1QdhecdqaB5ni8Ru7zsnQopvgQqbbskwNzddlNzj0la0/edit#responses
Last-minute lovers
from Feb 13th 2023 to Feb 14 2023
offer guaranteed same day as their fastest option
sold every year for Valentine's Day in the UK
** Source: Gophr proprietary data



#1 Roses

#2 Tulips

#3 Orchids
38 miles | Kent
71 miles | East Sussex
106 miles | Norfolk
119 miles | South Lincolnshire
422 miles | Netherlands
5,713 miles | Japan
5,862 miles | Thailand
7,442 miles | Chile



Beyond flowers: What other gifts are people buying for Valentine's Day?
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cards:![]()
home:
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“One thing we’ve learned about customers over the years is the importance they place on delivery speed. The faster we can get products to customers, the more likely they are to buy them”
Want to deliver quicker?

Top 25 UK florists analysed by Gophr
Amarante Flowers
Freddies Flowers
Appleyard London
Great British Flowers
Arena Flowers
Haute Florist
Bloom
Interflora
Bloom & Wild
Love Delivered
Bunches
Marks & Spencer
Eflorist
Moonpig
Floom
Moyses Stevens
Floward
Next
Flower Box
Prestige
Flower Station
Ronny Colbie
Flowersbx
Waitrose
Flying Flowers
Links to all sources:
Beauty Delivery Expectations
Shoppers want beauty products shipped faster Source: Cencuswide x Gophr research, & Gophr analysis BEAUTY DELIVERY EXPECTATIONS Source: Gophr analysis BEAUTY BRANDS THAT OFFER GUARANTEED SAME DAY DELIVERY Source: Gophr analysis Same day: 8% Next day: 34% 48 hours: 22% 72 hours: 11% Source: Cencuswide Graham Smith, Strategic Accounts Director at Gophr Same day: 14% Same day: 8% Next day: 36% Next day: 34% 48 hours: 33% 48 hours: 22% 72 hours: 17% 72 hours: 11% Source: Cencuswide Same day: 13% Same day: 8% Next day: 36% Next day: 34% 48 hours: 31% 48 hours: 22% 72 hours: 20% 72 hours: 11% Source: Cencuswide THE IMPACT OF INFLUENCERS AND CELEBRITIES ON THE BEAUTY INDUSTRY Glossier founded by influencer Emily Weiss. Kylie Jenner launches Kylie Lip Kits. TikTok launches. Rihanna's Fenty Beauty launches. Covid-19 lockdown. Instagram Shop launches. 2nd wave of influencer beauty brands launch incl. Hailey Bieber's Rhode. TikTok shop launches. Beauty brands (e.g. Florence by Mills) use TikTok to drive explosive sales growth. TikTok Shop partners with Royal Mail. TikTok expected to reach 1.8 billion users by the end of 2023. TOP BEAUTY INFLUENCERS ON INSTAGRAM @kyliejenner | Brand ambassador for Kylie Cosmetics @badgalriri | Brand ambassador for Fenty Beauty @katrinakaif | Brand ambassador for Kay Beauty TOP BEAUTY INFLUENCERS ON TIKTOK @meredithduxbury | Brand ambassador for e.l.f. Cosmetics @hudabeauty | Brand ambassador for Huda Beauty @arrigaalson | Brand ambassador for BOSS CURRENT TOP 3 BEAUTY TRENDS ON SOCIAL MEDIA Cinnamon Cookie Butter Hair 211.9M views Cherry Cola Lipstick 38.8M views Strawberry makeup 23M views Source: Promoty Gophr can help with that. Get in touch to find out how we help beauty brands get setup for same day delivery.
https://promoty.io/beauty-influencers/ https://hypeauditor.com/free-tools/tiktok-engagement-calculator/?username=meredithduxbury https://promoty.io/beauty-influencers/ https://hypeauditor.com/free-tools/tiktok-engagement-calculator/?username=meredithduxbury https://7208750.fs1.hubspotusercontent-na1.net/hubfs/7208750/050923-Beauty%20Report%202023/Kolsquare_Rapport_Beaute_EN.pdf?utm_campaign=230906-Beauty%20Report%202023-EN-ANS&utm_medium=email&_hsenc=p2ANqtz–tgRlJPlkXo_QbbPgZnmeB_-fqDDKBPZrpu-hXpI2_WZiFtii98e-w44rgIsJdhpv-r3B_hjnvyAn9aIDRVwLeZkNsYA&_hsmi=273156880&utm_content=273156880&utm_source=hs_automation&hsCtaTracking=6392c1df-0464-455a-9c7f-c7639ac5c40f%7C54c758e9-1524-4808-ada8-987e5292e8f9 https://www.allure.com/gallery/celebrity-beauty-brands https://www.cosmopolitan.com/style-beauty/beauty/a44892639/tiktok-beauty-trends-2023/ https://cosmeticsbusiness.com/make-up-forms-nearly-half-of-all-uk https://www.businessoffashion.com/articles/beauty/beauty-brands-driving-growth-from-tiktok-videos/ https://www.beautypackaging.com/contents/view_breaking-news/2023-10-11/top-10-most-popular-beauty-brands-on-tiktok/ https://business.instagram.com/blog/introducing-shops-on-instagram?locale=en_GB https://www.retail-week.com/marketplaces/tiktok-shop-partners-with-royal-mail/7045045.article https://7208750.fs1.hubspotusercontent-na1.net/hubfs/7208750/050923-Beauty%20Report%202023/Kolsquare_Rapport_Beaute_EN.pdf?utm_campaign=230906-Beauty%20Report%202023-EN-ANS&utm_medium=email&_hsenc=p2ANqtz–tgRlJPlkXo_QbbPgZnmeB_-fqDDKBPZrpu-hXpI2_WZiFtii98e-w44rgIsJdhpv-r3B_hjnvyAn9aIDRVwLeZkNsYA&_hsmi=273156880&utm_content=273156880&utm_source=hs_automation&hsCtaTracking=6392c1df-0464-455a-9c7f-c7639ac5c40f%7C54c758e9-1524-4808-ada8-987e5292e8f9 https://www.allure.com/gallery/celebrity-beauty-brands https://www.cosmopolitan.com/style-beauty/beauty/a44892639/tiktok-beauty-trends-2023/ https://cosmeticsbusiness.com/make-up-forms-nearly-half-of-all-uk https://www.businessoffashion.com/articles/beauty/beauty-brands-driving-growth-from-tiktok-videos/ https://www.beautypackaging.com/contents/view_breaking-news/2023-10-11/top-10-most-popular-beauty-brands-on-tiktok/ https://business.instagram.com/blog/introducing-shops-on-instagram?locale=en_GB https://www.retail-week.com/marketplaces/tiktok-shop-partners-with-royal-mail/7045045.article
Beauty: we want it now!
Guaranteed same day or next day delivery when they purchase online.
Just 1/20 have same day as their fastest option.

Byredo
Chanel
Diptyque
Illamasqua
Jo Malone



Consumer delivery expectations when shopping for beauty online
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“Brands are lagging behind in meeting this new demand [for same day delivery], particularly for those who buy through social channels like Instagram and TikTok, where users watch an influencer’s videos or an online makeup tutorial with clickable links, and they want that item right away.”

Consumer delivery expectations when shopping for beauty online vs. via Instagram

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Consumer delivery expectations when shopping for beauty online vs. via TikTok

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Kylie Jenner
Total followers
Engagement rateRihanna
Total followers
Engagement rateKatrina Kaif
Total followers
Engagement rateInstagram beauty stats
Meredith Duxbury
Total followers
Engagement rateHuda Kattan
Total followers
Engagement rateAlonso
Total followers
Engagement rateTikTok beauty stats

#1

#2

#3
Want to deliver quicker?

100 Top Beauty Retailers analysed by Gophr
4.5.6. Skin
Jo Malone
Aesop
Josh Wood
Atelier Cologne
Augustinus Bader
Kératase
Aveda
Kiehl’s
Avon
Kiko Milano
Bamford
bareMinerals
L’Occitane
Barry M
La Mer
Beauty Pie
la prairie
Benefit
Bobbi Brown
Lancôme
Boss
Living Proof
Botanics*
Lixirskin
BPerfect Cosmetics
Louis Vuitton
Bumble & Bumble
MAC
Burberry
Moroccanoil
Burt’s Bees
Morphe
Byredo
Mugler
BY TERRY
Murad
Calvin Klein
Nars
Carolina Herrera
Neal’s Yard
Chanel
Nivea
Charlotte Tilbury
No7
Clarins
Olaplex
Clinique
Origins
Cloud Nine
Oskia
Creed
Ouai
Dermalogica
Dior
Penhaligon’s
Diptyque
Ralph Lauren
Dolce & Gabbana
Dr. Barbara Sturm
Dr. Jart+
e.l.f.
Shiseido
Elizabeth Arden
Sisley
Estée Lauder
Smashbox
Fenty Beauty
SpaceNK
fresh
George Northwood
ghd
Giorgio Armani
Tom Ford
Glossier
Too Faced
Gucci
U Beauty
Guerlain
UltraViolette
Hourglass
Urban Decay
Huda Beauty
Valentino
Illamasqua
It’s a 10
Vieve
James Read
Younique
Links to all sources:
MOT Deserts
Pressure for parts: The
growth of
MOT deserts
With more cars on the road and fewer MOT centres available, more drivers are having a tough time getting their cars serviced quickly.
We looked at where vehicle owners are struggling the most.

TOP 4 ‘MOT DESERTS’ IN THE UK
An ‘MOT desert’ refers to a growing number of people in an urban area trying to access a diminishing pool of MOT centres.
WHICH AREAS IN LONDON HAVE THE HIGHEST RATIO OF CARS TO MOT CENTRES?
- 4,819
North West London - 4,043
South West London - 3,448
North East London - 3,232
West London
Source: GOV.UK

ULEZ impact on London MOT centres
There are 658 MOT centres in London’s Ultra Low Emission Zone (ULEZ) which aren’t going to be destination of choice for drivers with non compliant vehicles, putting more pressure on centres in the surrounding areas.

Source: AM Online

Total number of MOT centres in the UK:
2018-2019:
89,365
2019-2020:
89,341
2020-2021:
88,120
Source: GOV.UK
Relieving Delivery Pressures
With more cars and fewer centres, the onus is on speed and how quickly garages can get vehicles back on the road.
And that speed is often determined by how quickly you can get the part delivered.
Which is where Gophr comes in 👋 supporting OEM and motor factor suppliers with ‘just in time’ same day deliveries.
To find out more about how we can help, please get in touch below.

MOTs explained
A vehicle MOT is an annual test of roadworthiness, which applies to vehicles that are over three years old.
A typical MOT test takes around 45 minutes to complete and includes dozens of different checks on a car, including checking the brakes, electrics, windscreen wipers, and exhaust system.
Once passed, an MOT certificate is issued, which is valid for one year with no grace period. Once a year has passed, the car is no longer legal to drive until a new MOT test has been completed.
Source: GOV.UK
Full data
| Location (excl. London) |
Number of cars per MOT centre
|
| Bromley | 2436 |
| Sutton | 2073 |
| Leeds | 1722 |
| Lerwick | 1670 |
| Slough | 1624 |
| Wigan | 1580 |
| Sunderland | 1433 |
| Milton Keynes | 1425 |
| Stockport | 1392 |
| North Lanarkshire and Motherwell | 1284 |
| Kirkcaldy and Fife | 1282 |
| Enfield | 1209 |
| Harrogate | 1206 |
| Telford | 1189 |
| Swindon | 1170 |
| St Albans | 1078 |
| Croydon | 1043 |
| Galashiels | 1032 |
| Harrow and Wembley | 996 |
| Dudley | 968 |
| Perth | 961 |
| Dumfries | 927 |
| Bradford | 893 |
| Bournemouth | 860 |
| Bolton | 834 |
| Luton | 815 |
| Wakefield | 739 |
| Falkirk | 739 |
| Walsall | 724 |
| Paisley | 724 |
| Glasgow | 719 |
| Wolverhampton | 698 |
| Birmingham | 658 |
| Liverpool | 653 |
| Edinburgh | 648 |
| Watford | 617 |
| Aberdeen and Aberdeenshire | 614 |
| Oldham | 532 |
| Dundee | 526 |
| Blackpool | 521 |
| Colchester | 506 |
| Hull | 499 |
| Warrington | 498 |
| Manchester | 495 |
| Southend (Essex) | 492 |
| Kingston upon Thames | 488 |
| Bristol | 470 |
| Doncaster | 469 |
| Coventry | 461 |
| Taunton | 454 |
| Lancaster | 438 |
| Sheffield | 430 |
| Stoke on Trent | 430 |
| Kilmarnock | 416 |
| Bath | 414 |
| Plymouth | 409 |
| Leicester | 405 |
| Worcester | 399 |
| Dartford | 396 |
| Canterbury | 396 |
| Cardiff | 392 |
| Chelmsford | 391 |
| Darlington | 390 |
| Brighton | 383 |
| Peterborough | 382 |
| Swansea | 370 |
| Newport | 368 |
| Derby | 366 |
| Southampton | 361 |
| Portsmouth | 349 |
| York | 303 |
| Blackburn | 300 |
| Guildford | 298 |
| Carlisle | 296 |
| Middlesborough | 281 |
| Preston | 270 |
| Stevenage | 262 |
| Cambridge | 251 |
| Lincoln | 246 |
| Newcastle | 244 |
| Wrexham | 242 |
| Reading | 224 |
| Nottingham | 221 |
| Tunbridge Wells | 215 |
| Gloucester | 213 |
| Ipswich | 207 |
| Exeter | 197 |
| Oxford | 195 |
| Norwich | 158 |
| Average | 547 |
| Location (London) |
Number of cars per MOT centre
|
| East London | 2627 |
| North East London | 3448 |
| North West London | 4819 |
| South East London | 2819 |
| South West London | 4043 |
| West London | 3232 |
| Average | 3498 |
Pharmacy Deserts
Prescriptions for Pressure: The Growth of Pharmacy Deserts
COMMUNITY PHARMACIES IN ENGLAND:
- 1,274
Pharmacies closed in the last three years - 11,026
Total number of pharmacies* - 1.04 billion
Total number of prescriptions - 90,522
Average prescriptions per pharmacy per year (248 per day)
Source: Company Chemists’ Association & Statista and *brand new data from the NHS and BBC

WHICH AREAS ARE AT RISK OF BECOMING ‘PHARMACY DESERTS’?
A ‘Pharmacy desert’ refers to a growing number of people in an urban area trying to access a diminishing pool of pharmacies.
- West Midlands
- North West
- South East
- London (Metropolitan)
Source: Company Chemists’ Association & Statista

TOP 4 ‘PHARMACY DESERTS’:
London (Metropolitan)
- 9,648,000
Total population (MacroTrends) - 1,857
Total pharmacies (Statista) - 5,195
People per pharmacy

Total number of community pharmacies operating in England:
2019-2020:
11,826
2020-2021:
11,636
2021-2022:
11,522
Source: Statista

Total number of prescriptions dispensed across community pharmacies in England (in billions):
2019-2020:
1,035
2020-2021:
1,016
2021-2022:
1,043
Source: Statista
A pharmacist dispenses prescriptions faster than it takes to serve a quarter pounder at McDonald's.
2 mins 6 secs = av. time it takes for a pharmacist to dispense a prescription
2 mins 40 secs = av. time it takes to serve a quarter pounder

Source: Statista & McDonald’s
Total number of dispensed prescriptions, divided by total number of pharmacies, divided by the 40 hours a week, divided by 5 days. This gives the daily dispensing figure which you divide by 7.5 (hours) to reveal the hourly dispensing rate.
MOST PRESCRIBED DRUGS IN ENGLAND
1.043 billion prescription items were dispensed in 2021/2022. This was 28.7 million items (2.58%) more than the previous year.
Here are the top 3 most prescribed drugs:
#1
Atorvastatin:
53.4m items
(to lower cholestrol)
#2
Omeprazole:
35.1m items
(to treat indigestion & heartburn)
#3
Levothyroxine sodium:
33.2m items
(to treat hypothyroidism)
DELIVERIES MADE BY NUMARK IN 2022

Total prescription deliveries made: 25,000+
“There’s no denying that the pharmacy sector is facing significant challenges, but also that demand for pharmacy services is ever increasing.
“Delivery services can offer pharmacies the opportunity to branch out to those customers who may fall into one of the ‘pharmacy deserts’. They have the potential to relieve some of the pressures from pharmacists with structured delivery routines for regular repeat prescription patients.”
Relieving Delivery Pressures
Gophr can help with that.
We’re one of the UK’s leading medical delivery networks, helping thousands of pharmacies nationwide with prescription deliveries.
We’re also the preferred supplier for Numark, Kamsons, Lloyds, Jhoots and Rowlands pharmacy networks.
If you’d like to know more about how and where we deliver…

Links to all sources
Community Pharmacies by region
https://www.statista.com/statistics/973616/community-pharmacies-in-england-by-region/
Population
https://www.varbes.com/population/north-west-population
https://www.varbes.com/population/west-midlands-population
https://www.varbes.com/population/south-east-population
https://www.macrotrends.net/cities/22860/london/population
Total number of community pharmacies in England:
https://www.statista.com/statistics/418071/community-pharmacies-in-england/
Total prescriptions dispensed in England:
https://www.statista.com/statistics/418091/prescription-items-dispensed-in-england/
McDonald’s quarter pounder stat:
Ageing population England & Wales: https://www.ons.gov.uk/peoplepopulationandcommunity/birthsdeathsandmarriages/ageing/articles/voicesofourageingpopulation/livinglongerlives#:~:text=The%20population%20of%20England%20and,the%20previous%20census%20in%202011.
England regions:
https://www.ons.gov.uk/methodology/geography/ukgeographies/administrativegeography/england
https://www.ons.gov.uk/methodology/geography/ukgeographies/eurostat
Worst affected areas in England:
Most prescribed drugs in England:
A courier’s guide to peak season shipping report
A Courier’s Guide To Peak Season Shipping
Holiday season 2020 put retailers and their carriers to the test like no other… but it looks like 2021 might push them even harder.
If you want to discover a courier’s perspective on the challenges, seize the opportunities and start preparing for the holiday season ahead of schedule, our new report is for you.
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A Courier’s Guide To Peak Season Shipping
Holiday season 2020 put retailers and their carriers to the test like no other… but it looks like 2021 might push them even harder.
If you want to discover a courier’s perspective on the challenges, seize the opportunities and start preparing for the holiday season ahead of schedule, our new report is for you.
We will use your information to email you this report and other relevant content. You can unsubscribe at any time from our emails.
A Courier’s Guide To Peak Season Shipping
Holiday season 2020 put retailers and their carriers to the test like no other… but it looks like 2021 might push them even harder.
If you want to discover a courier’s perspective on the challenges, seize the opportunities and start preparing for the holiday season ahead of schedule, our new report is for you.
We will use your information to email you this report and other relevant content. You can unsubscribe at any time from our emails.



